Introducing “STYLE TRIP” by Paul Mitchell – A new webisode series that celebrates hairdressing
John Paul Mitchell Systems™ Artistic Team Members travel to connect with other hairdressers who have made their mark in their communities, and together, explore the heart of their craft.
Style Trip is a new webisode series that takes you inside real salons and communities across the country to explore the craft of hairdressing. From scenic Oahu to the relaxing shores of Northern California, Style Trip travels around to capture masterful stylists in action; showcases how hairdressers draw inspiration from their community; and how these surroundings fuel their creativity.
“There is no better way to connect to a community than to explore it with the people that make it beautiful,” says Style Trip host and John Paul Mitchell Systems Artistic Director of Professional Hair Color, Colin Caruso. Featured guest Artistic Director Heather Ka’anoi also appears in the series, which was produced and shot on location by content creation studio STVDIUM.
The premiere Style Trip takes place in Hawaii and went live on the Paul Mitchell YouTube Channel on January 28, 2019. This first episode highlights the origins of John Paul Mitchell Systems and the life of Co-founder Paul Mitchell through recounts by the legendary stylist’s son, Angus Mitchell.
The next two episodes—featuring the California coastal towns of Santa Cruz and Carlsbad—will debut in Spring 2019, with future episodes in the works. Find more information about Style Trip and download tip cards featuring hair styles and hair colors from each episode at paulmitchellpro.com
WATCH THE STYLE TRIP OFFICIAL TRAILER BELOW!
Pubblicato il 13.02.2019
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